Brand Design: Spark Lighting Design Studio
client
Spark Lighting Design Studio
project
Brand Design
Brief
Create a distinctive brand identity for Spark Lighting Design Studio that reflects its bespoke approach to architectural lighting and stands apart in a competitive design landscape. The identity needed to feel sophisticated, dynamic, and memorable while allowing Spark’s project photography to take center stage.
Approach
I developed a bold visual identity centered around a dynamic new logo and an intensified visual language. Drawing inspiration from the dramatic interplay of light, shadow, and architectural detail within Spark’s project photography, the system creates a distinctive and flexible brand presence that lets the studio’s work shine.